The blog of tourism professionals
between passengers, technology and marketing
MARKETING
Inflight and tourism marketing news
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
SITA: major digital inflight breakthrough in 2017
SITA: major "Passengers IT Trends" of 2017 SITA, one of the IT world leader for aeronautics, has released its 12th “Passengers IT Trends” issue. It is a comprehensive study that highlights the digital touchpoints throughout the journey. PXCom has backlogged the last 4...
How to catch tourists’ attention with inflight digital advertising?
Catch tourists' attention with inflight digital advertising A recent study conducted by the Organisation Mondiale du Tourisme (OMT) shows the volume of tourists wishing to travel with the plane in the years to come. This traffic is expected to increase from 1.1...
XL Cloud: 65% of passengers are connected onboard
XL Cloud: a good marketing strategy 6 months ago, XL Airways was the first long-haul airline which has decided to provide its passengers with BYOD (Bring Your Own Device) Inflight Entertainment. Either via downloading an app, or directly by through his browser, every...
iSeatz’ last report: 81% of travelers admit to book T&A during their last trip
iSeatz last report: interesting findings for tourism experts According to iSeatz last survey, 81% of travelers admit to book T&A during their last trip. The breakdown highlights that day trips, excursions and sightseeing tours (42%), visiting museums, galleries or...
Digital marketing, the hero in tourism crisis
Digital marketing saves tourism sector Brexit, recession, oil prices, strikes, … Tourism companies, despite of all their charm, are often threatened by external factors, completely out of their control. Fortunately, they have digital marketing on hand, not only for...