The blog of tourism professionals
between passengers, technology and marketing
TOOLBOX
Looking for resources to boost your company? This page is made for you!
VIDEOS
Video tutorials full of advice for your marketing strategy.
CALENDARS
All the infos about the major events and the holidays that attracts tourists to better anticipate your campaigns.
VIDEOS
Video tutorials full of advice for your marketing strategy.
CALENDARS
Todas las informaciones sobre los eventos mayores y las vacaciones que atraigan los turistas para mejor anticipar sus campañas.
BLOG
Articles combining information and advice for your tourism marketing strategy.
The American tourists: profile, uniqueness and needs
After drawing the German tourists and the Chinese tourists portraits, PXCom deals now with the American tourists. These tourists have a unique profile, and different needs and behavior, but they are still looking for the best travel experience. So, without further...
The Chinese tourists in 2019: their profile and how to reach them
On the occasion of the Chinese New Year, next 5th of February, and after analyzing the Chinese tourism in the world, here's an article painting the Chinese tourists' portrait. In this beginning of 2019, China counts 1.4 billion inhabitants, namely 4 times more than...
How to boost your hotel bookings?
Today, 93% of the hotel customers use the Internet to compare the prices and book. These platforms are not always honest, according to a record from the General Directorate for Fair Trading, Consumer Affairs and Fraud Control, warning the consumers. For the hoteliers,...
Travel moments: 7 tips to target travelers
Which tourism player hasn't dreamed of a miracle recipe to trigger without fail a purchasing reflex from the travelers that travel all around the globe? This recipe doesn't exist simply because travelers have different tastes and needs. However, they all have a common...
Ski resorts and marketing: how to entertain the winter vacationers?
Ski resorts have beautiful mountainous landscapes and fresh air at altitude. Thanks to these strong basics, they have perfectly succeeded in developing many outdoor activities — hiking, horse-riding, mountain biking, aerial sports, treetop adventure courses, rock...
Inflight promotions: how to communicate with passengers onboard?
The big brands haven’t been waiting for the digital era to understand and take advantage of it: the onboard passengers that are bored tend to buy something, to divert themselves! Inflight promotions: when the digital comes onboard to sell better to the passengers...
BLOG
Articles combining information and advice for your tourism marketing strategy.
The American tourists: profile, uniqueness and needs
After drawing the German tourists and the Chinese tourists portraits, PXCom deals now with the American tourists. These tourists have a unique profile, and different needs and behavior, but they are still looking for the best travel experience. So, without further...
The Chinese tourists in 2019: their profile and how to reach them
On the occasion of the Chinese New Year, next 5th of February, and after analyzing the Chinese tourism in the world, here's an article painting the Chinese tourists' portrait. In this beginning of 2019, China counts 1.4 billion inhabitants, namely 4 times more than...
How to boost your hotel bookings?
Today, 93% of the hotel customers use the Internet to compare the prices and book. These platforms are not always honest, according to a record from the General Directorate for Fair Trading, Consumer Affairs and Fraud Control, warning the consumers. For the hoteliers,...
Travel moments: 7 tips to target travelers
Which tourism player hasn't dreamed of a miracle recipe to trigger without fail a purchasing reflex from the travelers that travel all around the globe? This recipe doesn't exist simply because travelers have different tastes and needs. However, they all have a common...
Ski resorts and marketing: how to entertain the winter vacationers?
Ski resorts have beautiful mountainous landscapes and fresh air at altitude. Thanks to these strong basics, they have perfectly succeeded in developing many outdoor activities — hiking, horse-riding, mountain biking, aerial sports, treetop adventure courses, rock...
WHITE PAPER
The aircraft, the new Eldorado of the digital communication for the Tourism advertisers.
WHITE PAPER
The aircraft, the new Eldorado of the digital communication for the Tourism advertisers.